April 27, 2024 11:46 PM
April 27, 2024 11:46 PM

By Sola Fanawopo

Efforts are being made by the Tomato Jos, to expand its production capacity. The company was a dream come true that began in 2008, when Mira Mehta encountered her first tomato market glut in Northern Nigeria.

Farmers had lined the roads with tomatoes in an effort to dry and preserve them, because prices were at an all-time low, but the more Mira learned, the stranger the story got. Nigerian farmers produced 65% of the tomatoes grown in West Africa, but paradoxically, it was also the largest importer of tomato paste in the world.

Six years later, Mira finally decided to stop dreaming and start acting. She teamed up with co-founder Shane Kiernan to launch Tomato Jos: a for-profit social enterprise whose mission is to make farming profitable and sustainable for smallholder farmers.

Today, Tomato Jos has over 20 employees, and we believe in the dream more than ever. Our model hasn’t changed – we still help smallholder farmers to grow excellent tomatoes, and this spring we will use those tomatoes to make high-quality tomato paste.

Share.

Leave A Reply

SUPPORT FARMINGFARMERSFARMS

Active journalism costs huge sums of money. To ensure quality and rich agricultural journalism, the support of readers and friends of the publication is required. Donations can be made in Nigerian Naira (NGN). Kindly provide relevant information during transactions and be assured that funds received will be used judiciously and appropriately. For donation to FarmingFarmersFarms, kindly click the link below,  call or send message to: +2348095451987.

Support Now!